- Media Selection
- Budgeting
- Opportunity analysis
- Definition of media
- Planning
- Negotiation
- Rating results
- Briefing
- Targets
- Market Analysis
- Advertising activity
- Geomarketing
- Means
- Communication objectives
- Communication strategy
- Start
- Tracing
- Creation
- Implementations
- Reports
- CONCLUSIONS
- Future improvement studies
- Closing Campaigns
- Negotiation
- Purchase
- Management
- Opportunity Valuation
- Final schedule
- Reservation of spaces
- Materials management
- ROI